Sony and Bandai Namco have invested a complete of ten billion yen in Web3 and AI startup Gaudiy in what’s being known as a “strategic partnership within the fields of leisure and expertise.”
Sony and Bandai Namco put money into Gaudiy, will leverage generative AI and blockchain tech
In an announcement, Sony introduced the partnership between the three firms will create a brand new ecosystem within the leisure trade by leveraging its belongings to present followers of its Japanese IP “extra enjoyable next-generation leisure experiences.” The corporate named 5 vital themes that drive this collaboration, two of which affirm it’ll make the most of blockchain expertise and generative AI.
“They intention to construct a protected ecosystem the place followers and creators can take part and function utilizing blockchain expertise,” Sony acknowledged with reference to blockchain tech. “By using Soneium, a public blockchain developed by Sony, and Gaudiy’s empirical analysis on tokenomics design and information of public sale design, they’ll implement a system the place creators will be paid an equitable worth.”
“BNHD and Gaudiy intention to create new leisure experiences by propelling the analysis growth and software of Generative AI,” when discussing utilizing the expertise. “They’ve already begun concrete initiatives reminiscent of utilizing Generative AI picture expertise inside the official GUNPLA (Gundam mannequin kits) group Builders’ Observe.”
The themes additionally embrace selling and increasing its Japanese IP globally, “enrich” IP creation and “nurture” creators, and mix information belongings to supply “extra transferring and personalised” experiences.
It is a partnership with Sony Group Company, the Tokyo-based conglomerate that homes its gaming division, Sony Interactive Leisure. Whereas the assertion mentions extra on anime and communities, it does point out video games as a part of its leisure wing. It doesn’t point out any specifics, however it appears this new partnership may doubtlessly impression Sony’s gaming ventures, which incorporates PlayStation.
