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G2 Esports and Theta Labs Launch AI Agent Sami

Admin by Admin
February 17, 2026
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G2 Esports and Theta Labs Launch AI Agent Sami
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The AI agent will serve G2’s international fanbase with instantaneous entry to staff info, match schedules, participant stats, and aggressive updates

G2’s mascot, Sami, educated and deployed on Theta EdgeCloud’s distributed GPU infrastructure, will present G2 followers with instantaneous entry to staff info, match schedules, participant rosters, match standings, and aggressive updates throughout all of G2’s lively esports divisions. The agent shall be accessible via the G2 web site and Discord and obtainable from February seventeenth.

Elevating Fan Expertise at Scale

With the addition of Sami, G2 shall be higher geared up to serve its huge international fanbase with speedy, correct responses to fan queries throughout a number of video games and aggressive circuits. Slightly than ready for guide responses, followers can question the agent to get speedy solutions about all the things G2, from participant stats and match updates to rosters, achievements, and spicy trivia. The system is educated on G2 lore (and memes), permitting it to supply correct, up-to-date info on G2’s aggressive campaigns throughout a number of esports titles.

Theta has established itself because the AI accomplice of selection for the world’s main esports groups. Up to now, Theta EdgeCloud powers AI brokers and fan experiences for Cloud9, Sentinels, FlyQuest, Evil Geniuses, NRG, Gen.G, Dignitas, 100 Thieves, Technique, and Staff Heretics, supporting always-on engagement throughout channels like web sites and Discord.

“G2 does not do issues midway, so it made sense to construct them an AI agent that may sustain with their followers’ vitality and ship instantaneous solutions about all the things from LEC dominance to which match their CS staff is enjoying in subsequent,” stated Mitch Liu, CEO of Theta Labs. “We’re proud we have created one thing that matches their neighborhood and is straightforward for them to implement. What we’re seeing throughout our esports partnerships is that followers need speedy entry to info 24/7, and our AI brokers make it potential to ship that stage of engagement constantly throughout each channel, however with its personal distinct persona.”



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